Dimension 3 of 6

Team Leadership & Field Activation

8-person team. 200+ AEs/SAs enabled. $25M+ from vertical GTM frameworks.

Leading a distributed seller organization without direct authority. The three levers that actually move AWS sellers: program credibility, compensation mechanics, and customer pull — wired into the same operating cadence.

The numbers
8
direct team
200+
AEs & SAs enabled
$25M+
vertical GTM frameworks
15+
C-suite stakeholders
12
co-engineered solutions
80
CISOs at CLEAR/Okta event
What this looks like

The specifics.

  • 8-person team across field mobilization, launch coordination, executive engagement, and co-engineered solutions
  • Directed 12 co-engineered industry solutions with AWS and partner engineering; drove scope, funding, and architecture decisions at the table
  • Trained and enabled 200+ AEs and SAs through partner enablement programs
  • Ran QBRs and executive engagement with 15+ C-suite stakeholders; built CEO-to-CEO frameworks to resolve senior-level blockers
  • Built vertical GTM frameworks generating $25M+ in joint revenue and pipeline
  • CLEAR field activation: drove ISVA qualification and Strategic Resale status; secured executive sponsorship for a joint AWS/CLEAR/Okta event fronting ~80 CISOs — 65 new opportunities launched, 15+ closed, 60+ shared with the field
  • Energy & Utilities vertical: Power of 3 orchestration (ISV + SI + AWS on every pursuit) with PwC, UDC, Deloitte, SSP Innovations — $10.1M revenue YTD at 120% YoY, 70% of segment revenue, 136 partner-originated opportunities for $16.2M ARR (66 wins)
  • PG&E: $9M ARR migration delivered with PwC and UDC — the largest single migration win with direct revenue attribution
  • Bar Raiser certified; managed launch and onboarding playbooks adopted across the wider org
The receipts

Named stories with situation, action, and result.

CLEAR — moving the AWS field without owning it

Situation

CLEAR had a strong product and no AWS field traction. Sellers had no program status to trust, no compensation reason to care, and no executive-level customer demand signal.

Action

Designed the motion around the three levers: drove ISVA qualification and Strategic Resale Program status (permission + economics), and conceived and secured executive sponsorship for a joint AWS/CLEAR/Okta event fronting ~80 CISOs (customer pull). Team ran the opportunity-sharing rhythm across the field.

Result

65 new opportunities launched, 15+ closed, 60+ shared with the field. Motion is durable because it lives in program status and exec governance, not personal favors.

Energy & Utilities — Power of 3 as a repeatable machine

Situation

Utilities were sitting on large Esri GIS estates with no coordinated AWS motion. Wins were one-off, no vertical framework, no SI orchestration, no repeatability.

Action

Designed the Power of 3 model — ISV (Esri) + SI + AWS on every pursuit, so each win became a template. Set origination strategy so partners drove pipeline, not AWS sellers alone. Anchored the vertical with PG&E as the marquee logo. Team executed across PwC, UDC, Deloitte, and SSP Innovations.

Result

$10.1M revenue YTD at 120% YoY, 70% of segment revenue, $13.9M pipeline. 136 partner-originated opportunities for $16.2M ARR (66 wins, $8.6M) vs. 47 AWS-originated for $3.2M. The machine originates.

PG&E — the marquee migration that anchored everything

Situation

The vertical needed a lighthouse migration to prove the Power of 3 model at scale, with a customer whose name unlocks the rest of the industry.

Action

Drove the PG&E executive relationship, secured the $175M five-year PG&E PPA as the partnership foundation, and orchestrated PwC + UDC as the delivery muscle. Kept scope, funding, and milestones at the executive table, not the working level.

Result

$9M ARR migration delivered — the largest single migration win in the segment with direct revenue attribution. Every downstream utilities pursuit references it.

Enabling 200+ AEs and SAs without direct authority

Situation

12 co-engineered solutions only produce revenue if the AWS field knows how to position them and how they get paid to do it.

Action

Built enablement content around the same three levers: what the program status is, exactly how the comp mechanics work, and where the customer demand signal is coming from. Ran the QBRs and executive briefings that turn program status into personal accountability for 15+ C-suite stakeholders.

Result

200+ AEs and SAs enabled. Vertical GTM frameworks generating $25M+ in joint revenue and pipeline. CEO-to-CEO frameworks that resolve senior-level blockers instead of routing them through committee.